Author: Daniel E. Eshett Abstract This study examines the role of public relations (PR) strategies in shaping motorists’ perception of the Federal Road Safety Corps’ (FRSC) operations in Akwa Ibom State, Nigeria. Using a qualitative… Public Relations and Motorists’ Perception of Federal Road Safety Corps’ Operations in Akwa Ibom State
Authors: Idorenyin P. Ekanem1, Umoh J. Umoh2 and Ita Oyokunyi3 Abstract The management of stakeholders’ expectations and interest through effective communication is a recipe for attainment of organisational goals and enhancing reputation of brands in… Innovations in Stakeholder Engagement and Reputation Management in the Oil and Gas Industry in Nigeria
Authors: Adebusuyi O. Adedotun1, Akindutire S. Ayomide2, Aribisala T. Moyinoluwa3 and Godsgift E. Dada4 Abstract This study examines the influence of Public Relations (PR) strategies on student protests in Nigerian tertiary institutions, focusing on Adekunle… Public Relations Strategies and Student Protests Management in Selected Nigerian Tertiary Institutions
Authors: Ifeanyi M. Nwokeocha1, Esther G. Ntegwung2, Uwem A. Akpan3, & Umoh J. Umoh4 and George N. Brown5 Abstract This study delves into the complex relationship between ethics and public relations practice in the age… Ethics and Public Relations Practice in the Era of Digital Media
Author: Uduak M. Iwok Abstract This study investigates the influence of public perception on media coverage of corporate disputes and its impact on organisational reputation among selected corporate brands in Akwa Ibom State. Using a… Influence of Public Perception of Media Coverage on Corporate Disputes among Select Brands in Akwa Ibom State
Volume 1, Issue 1 – May, 2025. This is the full maiden edition of the JSPRC Journal. Feel free to download.
Author: Ini Ememobong Abstract This study examines the effectiveness of the Akwa Ibom State Information Hotline (070000000001) as a citizen engagement tool and public relations strategy. Implemented in 2020 to address security challenges and enhance government-citizen communication,… Citizen Engagement Through Direct Feedback: A Case Study of the Akwa Ibom Info Hotline as a Strategic Public Relations Tool
Author: Baba M. Azare Abstract This study investigates the relationship between police-public relations and security effectiveness in Akwa Ibom State, Nigeria. It highlights the critical role of effective communication, mutual trust, and community collaboration in… Strengthening Police-Public Relations for Effective Security in Akwa Ibom State
Authors: Emmanuel Omula and Manasseh Umoette Abstract The study “Social media and public relations strategies in select banks in Benue State Nigeria”, sought to find out, the public relations activities that social media were used… Social Media and Public Relations Strategies in Select Banks in Benue State, Nigeria
Authors: Bridget C. Onochie1 and Achilleus-Chud Uchegbu2 Abstract This case study examines the role of cross-cultural communication in shaping effective global public relations strategies, focusing on the interplay of cultural sensitivity, local context, and adaptive… Case Studies in Cross-Cultural Communication in Global Public Relations